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Strategic Release Plans: Take-Two's Major Franchises Set to Shine in 2025

As we look toward an exciting year for Take-Two in 2025, several major franchises are set to make their mark. With anticipated titles including Civilization VII, Grand Theft Auto VI, Borderlands 4, and Mafia: The Old Country, the company faces the challenge of coordinating these releases effectively. Given the significance of each title, it will be crucial to ensure they do not overlap significantly in their launch windows.

During a discussion with Variety, the executive expressed confidence that it is unnecessary to have significant releases compete against one another. The spotlight is undoubtedly on Grand Theft Auto VI, which stands as the most prominent release. Consequently, it's vital for Mafia and Borderlands to strategically position themselves to avoid direct competition.

Both Borderlands 4 and Mafia have provided a general timeline, aiming for a 2025 or 2026 launch. There is potential for one of these titles to be scheduled for a summer release, while the other could target a more festive timeframe closer to the year’s end. This approach would allow players ample opportunity to immerse themselves in the latest offerings from Rockstar.